When you are starting out with writing articles, it can be a daunting task, especially if you don’t have any experience writing, and you maybe didn’t do so hot in high school.
That being said, there is a formula you can follow that can help you get past this issue pretty quickly. Before we go on, when you are writing, image yourself talking to someone, and just type like you are having a conversation with another person. Basically that’s what writing is about. As you continue to write, and observe other’s work, you will start to notice subtle things about phrasing, voice, and tone.
Here is the basic formula for writing an article.
Tell them what you are going to tell them. This is your introduction. Basically, you are priming your reader to let them know what to expect. What the article is about. You get to greet the reader and create rapport.
Second, Tell them. This is the body of the article. Really, what you are getting to them in this section is the meat. It’s what they came for. You wrote a great title, and get them excited in your intro, now you are going to give them all the points that support your introduction.
Finally, Tell them what you told them. This is your summary. In another way, you want to reiterate the key learnings that came out of your article. Think about it as your elevator speech…what you would tell someone if you had an elevator ride to convince them of something. Once again, summarize the major points of the article body.
Writing articles may seem like a large task and frightening, but with time and effort, you will improve and the use of the form will come naturally. Remember, tell them what you are going to tell them, tell them, then tell them what you told them!