Reebok wants in on the Trump Twitter trolling game and it’s showing absolutely no mercy.
On Friday, the athletic apparel company took a shot at the U.S. President by crafting a graphic that mocked the “compliments” he delivered to French President Emmanuel Macron’s wife last week.
In a moment captured on Facebook Live during Trump’s visit to Paris, he can be seen giving French first lady Brigitte, a once-over before saying, “You know, you’re in such great shape … beautiful.”
In response to the cringeworthy interaction, Reebok posted an elaborate subtweet in the form of a handy chart created to help people determine when it’s appropriate to utter the words Trump spoke to Macron’s wife.
According to Reebok, really the only scenario Trump’s words could ever be considered okay is if you’re saying them while admiring a decades-old action figure from your childhood that survived a long hibernation in your parents’ basement.
Otherwise, maybe just try to keep them to yourself.
The company’s unexpected political message sparked quite the reaction online, and many surprised Twitter users began praising the subtweet.
Nice?? @Reebok politics aside this is still spot on….well unless you’re standing by me & then I’d probably say go for it.?? https://t.co/nxFIjd5GU8
— Jessica R. Hartwig (@jessie_hartwig) July 15, 2017
*adds Reebok alongside Tic Tacs and Skittles to the “brands that have felt compelled to address Trump’s nonsense” list* https://t.co/HPMlAPqMuZ
— Parker Molloy (@ParkerMolloy) July 15, 2017
When asked about the tweet, a Reebok spokesperson told Mashable, “Reebok believes that we should all strive to Be More Human in our lives: to push and challenge our boundaries physically, mentally and socially. That also means supporting one another in all of those ways.”
“It seems there is still a lot of confusion about how to do that, and perhaps this little reminder will help,” the spokesperson added.
Which brand will take on Trump next? Only time will tell.
Mashable reached out to Reebok for additional comment.