Many people wrote off the internet after the dot com boom and bust. Because many people were burnt by flash in the pan companies that while big on promises failed to deliver and lost money big time. People saw the huge potential of the internet, but didn’t understand how business would work on the internet. Many wrongly assumed that it was just a case of taking traditional business practices and putting them online. They were wrong and it cost millions. The internet is so vast and spans the globe that new ways of doing business were needed. Those who learnt these lessons stood and still stand to make fortunes.
A decade later and people are now wiser and the internet has indeed made many millionaires, but these people had learnt how to manage the new beast. Indeed the huge internet success stories were companies like Google which realised that to be successful on the internet took a team approach and that the more people involved the better for them, even if that meant sharing some of the profits.
Thus we now have the highly popular Google AdSense and AdWords programs. Now just about anyone can register to join and place Google AdSense on their sites and blogs and earn anything from some nice pocket money through to tens of thousands. And it is dead easy to do. Google learnt the lessons your customers can also be your best advertisers. Never before has it been so easy for anyone to earn money online. Others have also realized that to be successful on the internet requires sharing the profits around. Hence the increase in affiliate programs.
Another company that’s shares its revenue with its stakeholders and customers is Global Domains International. It realizes that it customers who use its domain name and web hosting services will also be its best advertisers so it not only provides these services but provides the opportunity for happy customers to earn income through its MLM program, up to 60% of revenue in fact is shared back with stakeholders. The question is why aren’t you one of the stakeholders?