One of the most asked questions by anyone contemplating whether to use eBay as a tool to make some more money is simply what are the bestselling items on eBay for 2012. It makes sense. It’s logical to assume that the items that sell the most successfully on eBay are the ones that you should try to sell yourself to make the most profit. Unfortunately things aren’t as simple as that.
You see, although a list of the top selling items might include such offerings as the iPhone 4 or 4s, an assortment of tablet computers and even some designer watches, these most popular categories are often the most competitive on the website. As soon as you choose to sell into one of these market areas you will be competing with some of the largest and most successful eBay sellers. How can you distinguish yourself? Can you offer better prices? Doubtful. Can you offer better customer service? Perhaps, but many powersellers operating in these markets have prioritised their customers, granting them near perfect feedback scores from thousands of previous auctions.
So where do you turn? If the bestselling items on eBay for 2012 aren’t the best things for you to sell when what can you offer to the buying public?
Fortunately you don’t need to be selling the bestseller to make great profits on eBay. It’s all about finding a particular niche market that you can sell into, preferably a niche market that you are actually interested in. If your own interest is piqued by those goods that you are selling then you will be better placed to write fantastic descriptions and to turn interested parties into fully fledged buyers.
Of course, it is true that your own interests could be quite diverse. You may not even be sure what products you could offer within that niche area. If that is the case then all is not lost, because there are a range of tools that can help you find the very best items to sell in any category.
The first of these tools is called eBay Pulse. It’s a website provided by eBay (unsurprisingly) and is completely free for any seller to use. As you drill down into the different categories on eBay Pulse you will be treated to information showing the most searched for terms by buyers on the website. This is invaluable when it comes to finding products to sell within your own niche market, as you can see at a glance what your future customers really want.
Other methods to discover goods to sell or to narrow down your search include the eBay website itself, searching through Completed Listings is a fantastic way to discover what is selling in any category, and other online selling websites such as Amazon. Keep your eyes peeled for bestselling lists and the like for an insight into those items that are currently the bestsellers within a niche market, as opposed to the bestsellers overall.
It might take a while to get to grips with the idea of choosing not to sell the bestselling items on eBay, but by drilling down into a niche market with a product that really suits the shoppers within it you will bring in some great profits.