Designing or building a website for another individual, business or entity can be a thorny and complex task. There are several factors to consider, which usually includes the overall design of a website, the budget and content. Moreover, the demands of the clients have to go with the skills of the web designer. For this reason, it is very important that web designers should learn how to appropriately conduct a web design meeting. Keep in mind that asking the right queries are crucial for a positive result.
Meet With The Client
Speak to your client about the objective or goals of their new or redesigned website. Know your clients expectations of the website. Perhaps, they want to amplify their sales, create more traffic or redesign a website to make it appear more visually attractive and navigable. The designer should feel confident that his skills in web design are adequate to meet the needs of his clients.
Know Their Target Market
Identify the prospective consumers or audience of your client’s website. Knowing the client’s target audience is indispensable determining the elements that should be incorporated in a website. Knowing the background, preferences and factors that triggers potential visitors to act allows you to decide on the appropriate color scheme, content and layout for the site. If the designer knows nothing about the target audience of the website he is currently working on, then he is certainly doomed to fail in creating a functional website for his clients.
Discuss Your Client’s Time Frame
During the meeting, it is indispensable that you bring up the topic on your client’s time frame for the project. Ensure that the proposed time frame is logical and practical for both parties. From the web designer’s standpoint, an unworkable time frame may cause project burnout, especially if the designer has a lot of other projects to finish. Possibly, giving the project to another person who can do the job would be much sensible if the designer is too busy or the time frame is unfeasible.
Discuss The Budget
Also, do not forget to mention the budget during the meeting. Understand that this is a delicate subject and can be a tough talking point. If the client bids too low for the project, one positive response is to refer them to someone who might be interested to the deal. One more possible solution to this is for the web development team to tweak his price or attempt to persuade the client to pay more. Bear in mind that exceptional negotiation skills and willingness to compromise are the key factors in arriving at a mutually agreeable price.
Ask About Logistics
As the previous issues have been discussed and agreed and both parties are positive about the project, then you can probably ask about logistics. Both parties should talk about the number of pages the website will have, the source of photos that will be included in the site, color schemes, content, domain registration and social networking. You can also start looking at the websites of your client’s competitor to see what designs worked for them, but never copy from the existing website design.
Draft Your Web Design
Prepare a rough draft the website that you intend to build based on what you and your client has agreed upon. Do suitable modifications based on the client’s reaction and feedback on the initial web design plan.