List building from the beginning provides focus and direction to your Internet marketing business. When newcomers join the world of internet marketing, they usually lack direction. There are hundreds, probably thousands, of products out there that are constantly being flung in our faces. If you do not have a clear path to take to succeed, you can get distracted very easily.
Promises of instant riches constantly ring in the heads of beginners, and they purchase product after product hoping to finally realize the dream of becoming an Internet millionaire. If you are one of these people, drop all of the fancy fly by night programs and keep it basic. Start with the tried and true technique that has made many millionaires on the Internet – building your email list. It will be the best thing you will ever do for your Internet marketing success.
List building is the foundation of your Internet marketing business. Without an opt-in list, your job of selling will be much more difficult than it has to be. You can still be successful to a certain extent, but you'll be shooting yourself in the foot and working with a significant handicap.
By building your opt-in list, you accomplish a number of things. For one, you build a following of people who are very interested in what you have to say and what you have to sell. They are pre-qualified and already warmed up to what you have to offer. A prospect like this is much more likely to buy what you have than someone who only visited your website and say your offer once.
Also, you get to build trust with your subscribers over time. This is a mutually beneficial endeavor, because as your subscribers trust you more, they will also buy more from you and rely on your recommendations and advice. So you gain by getting more sells and building your reputation, and your subscribers gain by getting valuable information and resources from someone they trust.
For sure, one of the best things about a list is that it really is like push button income. With a decent sized list, you can write an email that takes a few minutes, press send, and then make hundreds or thousands of dollars. There really is not a quick way to make large amounts of money than this.
You can achieve the fabled 4 hour work week with effective list building. Yes, it is true. You can make a full time income, and a healthy one at that, purely by marketing to your list. If you have a newsletter that you send out twice a week, and each issue only takes 30 minutes to write, that is a total of an hour. If you have a list of several thousand people, which is not huge by any stretch of the imagination, you can easily pull in several thousand dollars a month. Other work related to getting subscribers and traffic to your sign up page can be largely outsourced.