HOUGHTON, MI – Michigan Tech University has changed the logo for its upcoming winter carnival after it apparently contained imagery that some people deemed inappropriate.
Blue Key Honor Society, which organizes the annual celebration at the Upper Peninsula school, said in a statement that it modified the logo because it “possesses controversial content and graphics.”
The original logo, which was posted by the Keweenaw Report, features a mountain and volcano in the background, a cartoon mastodon and dinosaur and the backside of what appears to be a caveman with a brownish skin tone approaching the creatures with a spear.
The theme of the 2020 Winter Carnival is “Discover What Shines from Prehistoric Times.”
Blue Key didn’t identify a specific complainant and didn’t say what was controversial, but the revised logo removes the caveman and replaces it with a land mass shaped like the Upper Peninsula.
The sun, which was setting in the original logo, is also high in the sky in the new logo.
“We apologize for the inconvenience and we appreciate concerns brought forward to us about Winter Carnival,” the Blue Key statement reads. “Blue Key meant no harm in the image displayed in this year’s logo.”
Scheduled to take place Feb. 5-8, 2020, Michigan Tech’s winter carnival is meant to celebrate the large amounts of snowfall the Upper Peninsula receives each year.
The festival features snow statues, outdoor games, sleigh rides and numerous other student activities.