Apple Acquires Rapid-Fire Camera App Developer SnappyLabs


Apple has acquired a one-man print record startup SnappyLabs, builder of SnappyCam, sources tell me. The startup was founded and run only by John Papandriopoulos, an electrical engineering PhD from a University Of Melbourne who invented a approach to make a iPhone’s camera take full-resolution photos during 20 to 30 frames per second — significantly faster than Apple’s local iPhone camera.

I initial beheld something was adult when we got sloping off that SnappyCam had disappeared from a App Store and all of SnappyLabs‘ websites went blank. Sources have given endorsed that a association was acquired by Apple, and that there was also merger seductiveness “from many of a common players”, definition other tech giants. I don’t have sum on a terms of a deal, and I’m available a response from Apple, that has not reliable a acquisition.

[Update: Papandriopoulos' partner posted a couple to this story on Facebook congratulating a founder, effectively confirming a acquisition. We formerly had a screenshot of it here though it wasn't common publicly so we've taken it down during her request.]

Based on Papandriopoulos’ systematic breakthroughs in photography technology, it’s not tough to see because Apple would wish to move him in to assistance urge their cameras. The stragic merger of an intensely lean, tough technology-focused group (of one) fits with Apple’s MO. It typically buys smaller teams to work on specific products rather than shopping large staffs and perplexing to mix them in opposite a company.

Papandriopoulos built his burst-mode print record into SnappyCam, that he sole in a Apple App Store for $1. After we profiled a app in July, Papandriopoulos told me SnappyCam jumped to #1 on a paid app draft in 9 countries. Sales of a app let him run SnappyLabs but large appropriation from try collateral firms.

Back in July, Papandriopoulos told me he had a eureka impulse in “discrete cosine renovate JPG science” and had radically reinvented a JPG picture format. In a blog post, now taken down, a SnappyLabs owner explained

“First we complicated a fast discrete cosine renovate (DCT) algorithms…We afterwards extended some of that investigate to emanate a new algorithm that’s a good fit for the ARM NEON SIMD co-processor instruction set architecture. The final doing comprises scarcely 10,000 lines of hand-tuned public code, and over 20,000 lines of low-level C code. (In comparison, the SnappyCam app comprises roughly 50,000 lines of Objective C code.)

JPEG application comprises dual parts: a DCT (above), and a lossless Huffman compression stage that forms a compress JPEG file. Having grown a blazing quick DCT implementation, Huffman afterwards became a bottleneck. We innovated on that apportionment with parsimonious hand-tuned public formula that leverages special facilities of a ARM processor instruction set to make it as quick as possible.”

By bringing Papandriopoulos in-house, Apple could build this record and some-more into a iPhone, iPad, Mac, and MacBook cameras. Photography is a core use for smartphones, and charity high-resolution, rapid-fire detonate mode sharpened could turn a offered indicate for iPhones over competing phones.

And in box we were wondering if Papandriopoulos will be a good fit during Apple, he once dressed as an iPhone during a San Francisco parade.

For some-more on SnappyLabs, review my form of a startup

Article source: http://techcrunch.com/2014/01/04/snappylabs/